Cyber Purple
KOBI is an imagined neo bank based in Europe with it’s target audience placed all around the world. It provides banking services without the hassle and complications of classic banking. It offers an easy to use mobile app that connects it’s user instantly with their funds and aspirations. Everything can be set up using the mobile app, after which the user can opt in for a physical card as well. The debit or credit card can be personalized in various ways, with an emphasis on originality and uniqueness. The target audience are younger generations of any background that wish to access their funds and opportunities using just a few taps on their phone.