Electric Turquoise
As current Communications Designer at gridX, my mission is to conceptualize, implement and keep the brand updated with all trends in the digital world.
The overall look and feel of the brand needs to fit the companies software background and also keep on top of new visual trends from the renewables industry. The visuals and colour palette are very tech orientated while maintaining a warm and approachable feel.
Branding
Website Design
My involvement in the website update was focused on the aesthetics but also parts of the architecture. The focus was to create a “story flow” along an electricity/information line that runs through each chapter. Furthermore, the visuals were newly created in order to complement the content but also represent the the brands overall look.
