Cyber Purple


KOBI is an imagined neo bank based in Europe with it’s target audience placed all around the world. It provides banking services without the hassle and complications of classic banking. The target audience are younger generations of any background that wish to access their funds and opportunities using just a few taps on their phone. Inspiration comes from the world of Cyberpunk which I am always drawn to. The main visual theme and campaign is set around “lifting edges”, “funds glow”, and the line pattern generated from the shapes of the logo. The combination of these are meant to represent opportunity and modernity. 
The photos I am using are composite photography, a mix of self made shots, combined with digital editing and graphics